I was startled yesterday. Standing in the overpriced audio cable section at Fry’s Electronics, I overheard a customer and a clerk (how could I not– they had walked right in front of me, blocking my view of the cable I wanted) discussing the cable needed for an iPod. The customer whipped it out of his belt holster to make his point, and there it was: An iPod Touch!
you are anticipating that I’m going to describe my own interactions
with this guy about how he likes it, is it cool, etc., you are going to
be disappointed. The only reason I bring it up is that I’m stunned that
anyone would buy one of these things.
I just read a commentary at TUAW
taking a BusinessWeek review of the iPod Touch to task for just not
understanding what the iPod Touch is supposed to be. TUAW says the lack
of many iPhone features on the Touch are “an example of Apple keeping
the iPod true to its primary function as a digital music player.”
If I wanted to pay $300 for a digital music player, I would certainly
expect more than 8GB of storage. My two-year old iPod can hold my 20GB
music library, but even the $400 iPod Touch can’t.
is clear that people who want an iPod whose “primary function” is being
a digital music player will never buy an iPod Touch. The high-capacity
iPod Classic is what they will want.
what is the primary function of the iPod Touch? If you look at what
has been added in comparison to pervious iPods, it is pretty obvious:
The BIG SCREEN. The iPod Touch is for all those people who wanted to
watch videos on their iPods, but that screen was just too small.
only problem with perceiving the iPod Touch’s primary function as that
of a video player is the same one with seeing it as a music player: Not
enough storage capacity. Videos are way bigger than music, and you
can’t fit very much of it on an 8GB iPod Touch.
iPod Touch is a poor choice for a music player, a poor choice for a
video player, and a poor choice for internet browsing and applications.
It’s a crippled iPod Classic, AND it’s a crippled iPhone.
in the end, the iPod Touch tries to be everything, and in the end fails
at all of them… except the COOL Factor. it wins hands down on
coolness. So if you want to spend $300 just look cool (and lke a person
who can waste money), then the iPhone Touch is for you.
I’ll bet most iPhone Touch owners keep a large capacity iPod hidden somewhere that they use when no one is looking…